In the words of the great, Jay-z, “it was all good just a week ago.”

If you are wondering where this latest self-titled Future album came from and why you do not really like it, the answer could be quite business related. Most will say that Future’s latest effort is musically lacking in comparison to his past work, but it could very well be the start of a means to an end, to satisfy a debt.

Last year, Rocko best known for his 2008 hit, Umma Do MeĀ filed suit against his former artist, Future. Before Future was touring around the country with Drake, the Atlanta emcee entered into agreement in 2011, with Rocko’s, A1 Recordings. As a part of the agreement Future was on the hook for 6 albums but that did not stop LA Reid from signing the promising artist to a multi-million dollar distribution deal with Epic Records instead.

In settlement reached this past week, Future and Epic have reportedly agreed to give all royalties from his next two albums to Rocko. Additionally, Future will give Rocko 50% of all touring revenues for the next two years.

In order for LA Reid and Epic to recoup the advance that they will forfeit while Future pays Rocko back, Future has reportedly signed a 360 agreement with LA Reid. As a result of his 360 deal, Future will give a percentage of any deals made outside of music to Epic until his back advancements are paid or for the next five years, whichever comes first. LA and Epic will also be collecting on the front end on all of Future’s music ventures.

Seems like Future got a raw deal out of this one. Unfortunately, he just serves as the latest example as to why artists ought to READ the fine print before signing contractual agreements. In other news pay attention to Chance The Rapper and his independence.




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By Tay Jordan

Tay is a Cleveland, Ohio native and current Washingtonian. She likes LeBron James, Russell Westbrook, Hip Hop, her friends/family and Reese Cups. She dislikes Steph Curry, racism and coconuts. Jordan also enjoys sparking critical thinking even through voicing controversial opinions.